First there was Google. Hey, we’ve created a new search engine, the more backlinks your site has the more visits you get. Go get backlinks! Black hat seo was born. Later they killed it. Want to reach SERP top? Go buy adwords.
Then there was Facebook. Hey, we’ve created a new social engine, the more likes your page has the more visits you get. Go get likes! Linkbaiting and clickjacking was born. Later they killed it. Want to reach EDGE top? Go buy boost ads.
Now we have apps. I have yet to build my first app, but I have already started reading and learning on how to assemble and market apps. Also seems like the first black hat community is born. A good old friend of mine has invited me to this new forum on ASO, App Store Optimization. Of course it had to be Black Hat. It’s called Black Hat ASO.